Yasmine Nahdi

Email Campaign Creation Workflow

How to Optimize Email Design for Dark Mode

The digital landscape is constantly evolving, and user preferences are at the forefront of this change. One prominent trend gaining significant traction is dark mode. This user interface setting prioritizes darker backgrounds and lighter text, offering a better user experience in low-light environments and potentially reducing battery consumption on mobile

Email Campaign Creation Workflow

Email Marketing Personalization Strategies for Smart Marketers

Imagine this: you open your inbox, flooded with generic emails pushing the same tired offers. Yawn. But then, something catches your eye. A subject line that speaks directly to you, addressing a specific need or referencing a past interaction. Intrigued, you click. This, my friend, is the magic of personalized

Email Campaign Creation Workflow

Email Accessibility-The Ultimate Guide for Marketers in 2024

Did you know that while 77% of marketers agree that email accessibility is important for their brand, only 8% actually stick to email accessibility best practices? Why the gap? Many think making emails accessible is tough, but it's not as daunting as it seems. In our Ultimate Guide to Email

Email Campaign Creation Workflow

Email Button Design: The Complete Guide

An effective email marketing strategy provides high ROI and engages customers at the right times.

Email Marketing Guides & Best Practices

How to Embed Images in Email: The Complete Guide

As a business owner, knowing how to embed images in emails effectively can boost your campaign's success.

Email Design Examples

18 Order Confirmation Email Best Practices to Boost Your Business

When you think of order confirmation emails, you might imagine dull messages just confirming your customer’s purchase.

Email Design Examples

Everything We Learned From Uber’s Email Marketing | Detailed Breakdown

Uber is one of the most popular companies in the transportation industry. The ride-hailing app offers a wide range of delivery and transportation services.

Email Design Examples

Non Profit Email Marketing Campaigns That'll Help You Leave an Impact

Non profit email marketing resources are not very common. So we’re here to fix that! In this blog post, you will find a podcast and short intro about non-profit email campaigns, plus 9 email strategies that you can use for your next email campaign. In each section, we provide

Email Design Examples

Pride Month Email Designs That'll Inspire You in 2023 🌈

Many companies across the globe made sure to express their brand’s beliefs and identity through our favorite means of communication: email. In this blog post, we are featuring a few of our favorite pride month email campaigns to celebrate love and tolerance. Get inspired by these emails and create

Email Marketing Guides & Best Practices

How to launch an Online Business with no coding knowledge

Launching your business online has become much easier than it was years ago thanks to the no-coding trend. There’s no need to take a course in CSS or struggle with the intricacies of HTML. No need to waste hours and hundreds of dollars on manpower. Below, we’ll explain

Email Design Examples

Easter Email: Templates, examples from real brands & 50 subject lines

Easter is a major holiday, so it’s a great opportunity to launch an email campaign. According to a survey by the National Retail Federation in 2022, an estimated 79% of U.S. adults planned to celebrate Easter, with 59% of them planning to shop for Easter-related items such as

Email Campaign Creation Workflow

Centralized email creation workflow: optimizing your email productivity

CEO and co-founder of Chamaileon, Roland, started his professional career as an email marketer in 2008. Emails back then were mostly hand-coded, so Roland had to work closely with front-end developers to create and update email templates. Roland, however, was first and foremost a marketer. He was not fluent in

Email Design Examples

St. Patrick's Day Email Campaigns 2023 with Subject Lines & Free Templates

St Patrick’s Day is coming up on March 17. It is a day of good cheer and high spirits, making it the perfect opportunity to launch a St. Patrick’s Day email marketing campaign. Email campaigns on St. Patrick’s Day can go very wrong, however. Some emails might

Email Campaign Creation Workflow

How to design brand style guidelines?

Customers will buy from one of the 3 top of mind companies. Top of mind means the brand that your customer thinks of first when they think of the type of product/solution you’re offering. For example, my 3 top of mind brands in design software are Canva, Figma,

Email Design Examples

Spread the Love with Valentine's Day Emails in 2024

Find some quick inspiration to guide your next Valentine’s Day email campaign, from email subject line examples to free Valentine’s Day email templates that you can edit and send right away. This time of the year is one of the most important sales holidays, according to Statista the

Email Design Examples

The best Chinese New Year email campaigns for 2024

The Chinese New Year is just around the corner. Many brands are already sending email campaigns in celebration of the new lunar year. To help you find inspiration, we have put together a design guide for the Chinese New Year email campaigns. What you need to know about the Chinese

Email Design Examples

Giving Tuesday email campaigns for 2021

Every year, on the Tuesday following Thanksgiving, the world, celebrates Giving Tuesday. A global day meant to inspire goodness and generosity in people. Different types of organizations can celebrate Giving Tuesday in their own way: * non-profits can take advantage of the day to increase donations from their supporters * for-profit brands

Email Design Examples

Cyber Monday email examples and practices for 2023

Cyber Monday is the Monday after Black Friday. It has been extended to a full week dubbed Cyber Week. Approximately 62 million US citizens said that they intend to make online purchases on Cyber Monday according to Statista. You can merge your Black Friday and Cyber Monday email campaigns. But

Email Design Examples

31 Ways to Design Your Thanksgiving Email Template & Subject Line

Around 95 million emails were sent out on Thanksgiving in 2021, with this number they got the second place of emails opened and clicked. The study above proves that a Thanksgiving email is an excellent opportunity for you to cultivate a relationship with your clients. This post will help you

Email Marketing Strategies

Email Privacy Policies across the world and email clients

Email marketing has become regulated throughout the world and across email client platforms. Wherever you are operating from and whichever customer segment you are targeting, chances are you are affected by email regulations and particularly email privacy policies. In this blog post, we will cover the most important and recent

Email Design Examples

7 Podcast email marketing practices you should know

Podcast marketing has gained attraction during the past few years. Studies have found that 55% of the US population has at some point listened to a podcast. 80% listen to all or most of each podcast episode, at an average of 7 podcasts per week. This proves that podcast marketing

Email Design Examples

21 Halloween email campaign examples & subject lines for 2023

Spooky Halloween email campaign examples to inspire your emails!  69% of consumers have confirmed they will be celebrating Halloween in 2022. However, if we only look at the consumers based in the USA 92% of them will celebrate Halloween this year. is much higher. 66% will hand out candy, 52%

Email Campaign Creation Workflow

Why image-only emails are a big no-no

Every email marketing expert will tell you that image-only emails are a big no-no. But why is that? Some people can argue that image-only emails are accepted today thanks to the development of highly intelligent spam filters that can now differentiate between spammy behavior (mainstream, user interaction, links, etc) and

Email Design Examples

Labor Day email campaign examples that'll inspire you!

In the United States and Canada, Labor Day is celebrated in on the first Monday in September. Labor Day in the US honors the American Labor Movement and the contributions that workers have made, and still make, for the prosperity of the country. The three-day weekend has also become the

Email Design Examples

Back To School Email Marketing & Email Design Ideas

A ten percent increase in customers planning to buy electronics, compared to just a few years ago, stands at around 65 percent. Retailers and E-commerce businesses await the Back to school shopping season with excitement and for good reason. According to the National Retail Federation, Back to School and Back