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Referral Email Marketing
Email Design Examples

The Best Ways To Do Email Marketing Referral Campaigns That Work

Here’s a hypothetical situation. Greg owns a small company that has an amazing product. However, the product doesn’t get enough exposure and Greg’s marketing efforts haven’t been that successful. He decides to turn to the power of word-of-mouth marketing to let more people know about his
Oct 9, 2019 10 min read
Most Used Email Copywriting Formulas
Email Marketing Guides & Best Practices

Collection of the Most Used Email Copywriting Formulas

In this blog post, you’ll find all the email copywriting templates that you will need to put together a great email campaign. Check out the rest of our email copywriting series for more resources about this subject: * How to Control Emotions through Email Copywriting * Expert Email Copywriting Guide to
Aug 30, 2019 13 min read
Promotional Emails
Email Design Examples

Level Up Your Promotional Emails: Basics, New Trends in 15 Examples

Did you know that customers who buy products through email marketing spend 138% more than customers who don’t receive offers via email? This is why you should think about sending more promotional emails. What is a Promotional Email? Promotional emails are emails advertising a product or a service for
Jul 31, 2019 11 min read
Email Marketing Tips to Boost Conversion Rates for Ecommerce Businesses
Email Design Examples

Email Marketing Tips to Boost Conversion Rates for Ecommerce Businesses

You probably already know that email is one of the most powerful tools in your marketing arsenal. But you don’t have to take our word for it. Here are a few ecommerce email marketing statistics to show you just how powerful email can be for your business: * 60% of
Jul 24, 2019 14 min read
Triggered Emails
Email Marketing Guides & Best Practices

How to Use Triggered Emails - 13 Smart Ways You Need to Know

What is the most efficient way to personalize your emails? The answer lies in the email automation process. Automated or triggered emails help you send tailored messages to the right person, at the right time. Using automated emails to enjoy the benefits of personalization might sound a paradox. These emails
Jul 10, 2019 14 min read
Email Rendering
Email Marketing Strategies

Email Marketing Funnel : A Step by Step Guide for the SaaS Conversion Funnel

The email marketing funnel is the series of emails that SaaS companies send in order to increase conversion. In thing complete guide, we will walk you through everything you need to create an email marketing series that is adapted to your needs. And that will help you increase your conversions.
Jun 19, 2019 14 min read
Social Media and Email Marketing
Email Marketing Strategies

Integrating Email and Social Media to Amplify Your Marketing Efforts

Running a successful business is all about making the right decisions. Everyone knows that. You can have the best quality product out there, but if you choose to target the wrong market, you will never reach your goals. The same goes for Marketing. Billions of dollars are invested every year,
Jun 12, 2019 9 min read
Social Media and Email Marketing
Email Marketing Guides & Best Practices

How Design Sprint Can Help You Create Great Email Newsletters

*This is the third and last article of our Email Marketing Design Sprint series. you can catch up on the first two articles here. More than 200 Billion emails are sent on a daily basis. Consequently, it is getting increasingly difficult for digital marketers to stand out from the crowd
May 29, 2019 8 min read
Email Marketing and Design Books
Email Marketing Guides & Best Practices

13+ Email Design & Email Marketing Books You Need to Read

Check out our top picks of the email marketing books that you should read! Did you know that companies, on average, earn $32 for every $1 spent on email marketing? Not only is email marketing a lucrative venture for any brand, but it’s also one of the longest-standing marketing
May 22, 2019 8 min read
Email Marketing and Design Books
Email Marketing Guides & Best Practices

The Important Role of Good Email Design

Businesses spend countless hours and quite a lot of money to ensure their websites and landing pages are designed to create the best user experience. However, it’s rare for them to spend anything close to those resources on email design and experience. This is in spite of research showing
May 15, 2019 9 min read
Email Marketing Design Sprint

Design Sprint for Email Marketing | Detailed Actions for Each Day

You now know what a Design Sprint is, you got your marketing team ready, and you’re ready to get to business. And then what? Here is a breakdown of what you will actually be doing during the Design Sprint, organized by the days of your design week. Monday Step
May 8, 2019 9 min read
Design Sprint for Emails
Email Marketing Guides & Best Practices

In Search for the Ideal Email Development Process - The Design Sprint

Email marketing is the oldest trend there is. From the moment “You’ve got mail” hit the box office in 1998, companies registered a substantial increase in their use of email to reach their customers and prospects. However, as easy as it sounds to whip up an email marketing campaign
Apr 24, 2019 10 min read
Email Marketing Blogs to Follow
Email Marketing Strategies

Top 10 Email Marketing & Design Blogs You Need to Follow Today

If you’re reading this article, it means that you already realize the importance of email marketing. You know it can help you achieve a high ROI— more than any of the other marketing channels or techniques — not to mention how easy it is to create and implement emails, compared
Apr 17, 2019 15 min read
Retention Email Marketing
Email Marketing Guides & Best Practices

Retention Email Marketing: 10 Types of Emails to Guide Your Next Campaign

A high number of businesses prioritize customer acquisition over retention. This is bewildering, considering that it costs 5 – 25 times more to attract a new customer than to retain an old one. Consider, too, this bit of marketing intel by Marketing Metrics: Your sales efforts have a success rate of
Apr 3, 2019 15 min read
Drag and Drop Email Builders
Email Marketing Strategies

Top 11 Drag and Drop Email Template Builders & Email Editors | 2021

Did you end up here because you want to create responsive email templates for your business, but you still aren’t sure about the quickest method and the best email builder tool for your requirements? It’s OKAY! You aren’t the only one struggling with this topic. Lucky for
Mar 27, 2019 15 min read
Top 10 Email Marketing Podcasts You Need To Follow
Email Marketing Strategies

Top 10 Email Marketing Podcasts You Need To Follow

Email remains one of the most popular means of marketing. It shows the highest ROI and has proven to be the best method for customer retention. Email marketers can get a $44 return from every dollar spent on their campaign. According to Wordstream, 80% of retailers say that email marketing
Mar 4, 2019 9 min read
Marketing Fails to Learn From
Email Marketing Strategies

4 Email Marketing Fails That You Can Learn From

The first stage in the formation of Internet marketing was marked by the development of email distribution. We are all well aware of how overwhelming an inbox can be, with loads of emails that offer a range of products, ranging from miraculous cosmetics to legal services, or even “natural male
Feb 28, 2019 8 min read
Unsbscribing from Marketing Newsletter
Email Marketing Strategies

Why Are People Unsubscribing From Your Newsletters?

This blog post is written by our guest writer, Mark, who will surely help you to reduce the number of people unsubscribing from emails.  Any business sending out email newsletters will find the prospect of readers unsubscribing to be scary. Watching your mailing list dwindle as recipients decide your communications
Feb 19, 2019 11 min read
Funny Emails - Happy Cat
Email Marketing Guides & Best Practices

How to use humor in your email campaigns

Newsletters can easily turn boring. Of course, you can brainstorm great campaign ideas and craft copy like a genius, but it’s just not enough. Sometimes you need to come up with humor in the email design itself. Amanda – our guest writer – will surely help you out with humorous design
Feb 8, 2019 8 min read
Holiday and Sales Events for Email Marketing
Email Design Examples

Biggest Holiday and Sales Days for Email Marketing in 2021

It takes a lot of time and resources to have efficient email marketing campaigns. Sometimes we aren’t able to do everything on time. There’s always something unexpected that pops up on our list to be sent out. That’s why you should plan your campaigns ahead of time.
Jan 30, 2019 27 min read
Business Lessons
Email Marketing Guides & Best Practices

11 Lessons Every Business Should Learn from Groove's Startup Journey

Over five years have already passed since we began our full-time startup journey from Budapest. We had serious ups-and-downs and are still looking for the best way to grow our SaaS business. Thankfully, we are purely financed by paying customers so we are not dependent on investors. We have a
Jan 5, 2019 20 min read
Email Marketing Guides & Best Practices

How to publish your article on Chamaileon Blog

If you want to get published on our resources page: chamaileon.io/resources, please make sure that you fulfill the following requirements. Why do you want to contribute an article to our audience? Our visitors are mainly email marketers or people involved in email production: designers, developers, small business owners,
Dec 4, 2018 3 min read
Sequential Workflow in Emails
Email Marketing Guides & Best Practices

How to Use Sequential Workflows Throughout Your Annual Email Marketing Cycle

Guest post by Victoria Green, ecommerce marketing expert. She walks you through an advanced, yet easy to achieve technique, that helps you get higher ROI from the same list of email subscribers. Do I need to sell you on email marketing? You probably wouldn’t even be on this blog
Nov 21, 2018 11 min read
State of Email Marketing - Report
Email Marketing Guides & Best Practices

The State of Email in Business Communication in 2018

With the rise of disruptive business communication tools and the continuous emergence of new social media platforms, the biggest debate within the business communication world has been regarding the possible death of email. Is email dead? We asked Filza Naveed from ContactMonkey, who is an expert in internal comms to
Oct 24, 2018 9 min read
Blog Featured Image - Tools to create emails
Email Marketing Strategies

10 Tools That Will Help You to Create Amazing Emails

Do you know how many active email accounts there are in the world? The number is expected to hit 7.71 billion by 2021. Email communication may not be getting as much attention as social media, just because it’s more private. It’s not in everyone’s face. However,
Oct 10, 2018 10 min read
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